Be Established. Love Life. Live California.
Established California is a California lifestyle website and community where people can come together to share their journey of the pursuit of a Golden State of Mind. We believe no matter where you call home, you should: Be Established. Love Life. Live California.
We weeded through the trends we know you will never wear, and found some fresh and exciting fashion looks with some classics returning for Spring 2022. Take a look at 3 of the best Spring 2022 fashion trends for women that you will want to wear!
Read More
The idea of flow and movement always relates to some sort of natural magic.
It is the breaking of a stale ideas, position, mindset or energy.
Movement is fleeting energy in motion.
Meet Neri and Manu of the Australian-based clothing label, Ottway. Their collections are all vintage-inspired, unisex and made in limited numbers as part of a commitment to sustainable practice. Each piece has its own story, inspired by nature or their own family history which gives the brand that personal touch that can resonate within us all.
Read More
When we think of summer, it’s usually filled with beaches, bathing suits and pretty, flow-y dresses. However, summer looks a bit different this year. While we all do our best to #stayhome, and #staysafe, we are seeing a lot more Loungewear, Joggers and… for the first time, masks? (anyone else feel a bit like Handmaid’s Tale?)
All kidding aside, we wanted to compile some of our favorite fashion trends of this summer. Just because we are staying home, doesn’t mean we can’t look cute doing it.
Read More
One of my favorite things to do in a new city is to check out the vintage and thrift store scene so when I was wandering around the Roma Norte area in Mexico City, I was so stoked to find this place. If you’re a vintage clothing fan like me, you MUST stop here.
Read More
When April & May rolls around and the music festivals are underway, it's like the kickoff to warmer weather has officially begun. That means the start of effortless chic beach/boho style and all the light cotton layers a gal could ask for.
Read More
Festival Season is here! The weather is warming and whether or not you have tickets to the festival, you can still enjoy these Springtime fashion.
Read More
Photography By: John Thatcher
Summer calls for color. And as a resident of foggy San Francisco, I admit that I tend to wear too much black. What can I say, sometimes I forget that it’s summer here!
Read More
One of the classic summer trends that says so much about our heritage is the nautical summer stripe. In summer, especially around the 4th of July, the perfect holiday outfit is the all American summer stripe.
Read More
Get ready for a lot of “Canadian Tuxedos” here on Established California. I adore pairing denim on denim and this look is no exception.
Happy June! Finally time to hit the beach and enjoy this amazing weather. I have teamed up with some amazing brands to share what's in my summer beach bag. Stay tuned because there will be an awesome giveaway coming shortly.
Read More
Photography by: Erin Bilanow
One thing I have started experimenting with more during this past year is mixing prints. For anyone who is slightly terrifying of incorrectly mixing prints, start small. Try this easy look of Lumberjack + Leopard!!
Read More
Maxi skirts are the absolute perfect wardrobe item for any wardrobe (but especially in San Francisco). We're chatting about our favorite reasons this staple items needs to be in your wardrobe.
Read More
We believe there are many types of Adventures. People are inspired by many different things. Places, fabrics, a landscape, makeup... so we always love it when creative people come together to make magic.
Read More
Photography By: Erin Bilanow
Life is all about taking risks and sometimes those are fashion risks. These risks I'm talking about are in the form of color pops and color combos maybe you thought you'd never do.
Read More
Photography by Aaron Smith
There are days when you just want to get dressed up (in something adventurous and bold), and then there are days when you just feel like slipping on your trusty ol' favorite t-shirt and jeans. Lets talk basics!
Read MorePantone released the top hues for spring/summer 2015. With colors like Aquamarine, Scuba Blue, Classic Blue, and Lucite Green, I'm excited to see a bunch of cool colors this spring!
Read More
One wardrobe item I always forget about: The Vest. I have multiple and for some reason, they always end up ignored. The vest is such a easy way to add some pizzazz to a simple outfit and make it a bit more interesting.
Read More
The Little Black Dress.... one of the most versatile pieces in our closet. Dress it up, dress it down - the possibilities are endless! How do you wear your LBT?
Read More
The plaid shirt is a San Francisco staple. Everyone from the “hipsters in the Haight” to the “Marina bros” owns one of these versatile pieces. Its perfect for traveling with and layering during our winters here in SF.
Read More